Archive for July, 2018

  • Jul272018
    Google announcements shakes digital marketing industry

    Google AdWords is now Google Ads

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    Last month, Google announced a major reorganization of its advertising products. While the basic mechanisms through which brands advertise remain…

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  • Jul192018
    Paid search marketing is thriving

    Adthena releases 2018 Paid Search Benchmark report

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    In June, Adthena released its 2018 Paid Search Benchmark report, an analysis of data collected from hundreds of thousands of…

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  • Jul122018
    social networks fight for digital marketing dollars

    How smaller social media networks are competing with the duopoly

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    Google and Facebook are known as ‘the duopoly’ in the digital marketing world. Together, the companies absorb more than half…

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  • Jul052018
    Mary Meeker announces digital marketing and internet trends

    Mary Meeker delivers her 2018 Internet Trends Report

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    Each year, venture capitalist Mary Meeker releases a highly-anticipated report identifying important trends in the tech world. The 2018 version…

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