by Clark Kingsbury | Oct 18, 2018 | digital marketing, Posts
In 2016, Google shook the digital marketing world by announcing Expanded Text Ads (ETA), a new form of paid search advertisement, double the size of the longstanding Standard Text Ad. ETAs offered brands more space to describe their products and stand out from the...
by Clark Kingsbury | Oct 11, 2018 | Posts, video marketing
The digital marketing industry has had a major impact on video advertising: new research by Forrester Analytics suggests advertisers will spend more on digital video ads than TV ads by 2023. In total, video advertising spend is expected to grow from nearly $91-billion...
by Clark Kingsbury | Oct 4, 2018 | Posts, SEO
As a full-service SEO agency, GrowthEngine Media knows that search optimization is the foundation upon which successful digital marketing campaigns are built. Strong SEO attracts high-quality traffic (without a per-click cost), bolsters online visibility, and drives...
