Author archive for Clark Kingsbury

  • Nov212019
    how do reviews affect digital marketing success?

    How Do Reviews and Ratings Affect Conversions?

    Savvy online shoppers rely on customer reviews and ratings, which makes those reviews an important part of many digital marketing…

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  • Nov142019
    Facebook paid social media search advertising

    Facebook Introduces Paid Search Ads

    Facebook has introduced a new paid social advertising tool for businesses to “reach and connect with audiences” who are in…

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  • Oct172019

    PPC Remains as Relevant as Ever!

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  • Oct112019

    Internet Users Believe They’re Better Off Without Ads

    Most internet users find online advertising annoying, according to a new survey from eMarketer. The data and research company asked…

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  • Sep262019

    What Trends Will Shape SEO in the Next Three Years?

    A recent survey asked more than 1,500 SEO agency professionals and in-house SEOs to rank industry trends on a scale…

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  • Sep192019
    local search marketing monetization

    Google Flirts with Local Search Monetization

    How would you feel about competitors’ ads running in your local listings? Late last month, agencies specializing in local search…

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  • Sep122019
    social media marketing pros worry about facebook's new data privacy controls

    Will Facebook’s Clear History Option Affect Your Business?

    Following the Cambridge Analytica scandal and other controversies, Facebook CEO Mark Zuckerberg announced an upcoming privacy feature called “Clear History.”…

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  • Sep052019
    TikTok could be a new weapon for digital marketing agencies

    Can TikTok Change the Digital World?

    The digital world is always changing, and digital marketing agencies have a responsibility to change with it. Take TikTok, for…

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  • Aug292019
    Online reviews are an important part of digital marketing strategies

    It’s Time to Develop an Online Review Strategy

    Online reviews have become critical to digital marketing success. When a customer is torn between two service providers, the one…

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  • Aug222019
    Microsoft Advertising digital marketing

    Microsoft Advertising was the Big Winner in Q2 2019

    Merkle’s Q2 2019 Digital Marketing Report delivered an unusual piece of news last week: a rival search engine advertising business…

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