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Clark KingsburyHow Does Google’s Changing Results Page Affect Marketers?
Read moreGoogle’s search engine is changing. Where once it supplied answers to queries via links to reputable websites, today it just…
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Clark KingsburyRead moreGoogle announced two new ad types at its annual Marketing Live gathering in San Francisco earlier this month. It also…
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Clark KingsburyGoogle announces text ads for YouTube
Read moreAt the SMX West search engine marketing conference in San Jose this January, Google announced that paid search text ads…
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Clark KingsburyDon’t forget about Bing Ads!
Read moreThe broad goal of any digital marketing campaign is to maximize online visibility. The purpose of this visibility may vary…
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Clark KingsburyIntroducing Phrase Match Modifier
Read moreWhen you work for a digital marketing agency, your clients expect you to push the envelope, to develop new ways…
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Clark KingsburyGoogle AdWords is now Google Ads
Read moreLast month, Google announced a major reorganization of its advertising products. While the basic mechanisms through which brands advertise remain…
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Clark KingsburyAdthena releases 2018 Paid Search Benchmark report
Read moreIn June, Adthena released its 2018 Paid Search Benchmark report, an analysis of data collected from hundreds of thousands of…
