by Clark Kingsbury | Sep 26, 2019 | Posts, search engine optimization
A recent survey asked more than 1,500 SEO agency professionals and in-house SEOs to rank industry trends on a scale of zero to four, a rank of zero meaning the trend would have no impact on SEO in the next three years, a rank of four meaning it would have a huge...
by Clark Kingsbury | Aug 15, 2019 | Posts, search engine optimization
The goal of any search engine is to quickly connect users with relevant and useful answers to their queries. Last month, Google’s Danny Sullivan briefly described on the company blog how Google sets about achieving this aim. His comments underscored some of the...
by Clark Kingsbury | Jan 24, 2019 | Posts, search engine optimization, SEO
As every digital marketing and SEO agency knows, Google updates its ranking algorithm multiple times a week and hundreds of times each year. Each update is different: some significantly impact search rankings, but most are imperceptible. Google rolled out a fairly...
by Clark Kingsbury | Dec 20, 2018 | Posts, search engine optimization, SEO
Each year, as internet users’ search habits change, every webmaster and SEO agency must develop new strategies to ensure their websites remain highly visible to target audiences. This New Year will be no different: user behaviours continued to evolve in 2018, as...
by Clark Kingsbury | May 10, 2018 | Posts, search engine optimization
In April, Bloomberg reported that Apple was struggling to sell its HomePod smart speaker. ‘Inventory is piling up,’ the outlet reported, and lower-than-expected sales have forced the company to reduce orders to at least one manufacturer. The news prompted some search...
by Clark Kingsbury | Apr 12, 2018 | Posts, search engine optimization
Last week, Google confirmed a “broad core algorithm update” after SEOs and webmasters noticed search ranking fluctuations over several days. As always, the update has implications for every digital marketing agency providing SEO services. According to Moz, Google...
